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As Susan Feldman waited outside the Southwest Airlines arrivals terminal at Los Angeles International Airport in October 2008, she had a nervous feeling in her stomach, which she compares to blind date jitters. Except this wasn't your traditional blind date. Feldman was meeting Ali Pincus, her soon-to-be co-founder, for the first time. They had spoken over the phone after a mutual friend set them up to discuss the overlap of e-commerce and home goods, but they hadn’t met face-to-face. Feldman and Pincus both recall feeling a combination of nervousness and excitement. This wasn’t your typical founder story, but four years later, their brainchild, One Kings Lane, would become a business with over 4 million members and over $200 million in revenue.
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